Client
qiibee foundation
Overview
As an in-house visual designer at qiibee, I co-created and maintained social media and digital content that supported the qiibee foundation’s positioning as a leader in the Web3-powered loyalty space. The goal was to consistently deliver engaging, visually clear assets that communicated complex topics with an approachable tone.
Client
qiibee foundation
Industry
Loyalty
Service
Graphic Design
Illustration
Social Media
Duration
2 years
The Challenge
Communicating Web3 and loyalty concepts to a broader audience required a visual approach that balanced clarity with personality. The content needed to support product storytelling, community engagement, and brand credibility—without overcomplicating the message.
The Solution
Working within the defined visual identity, I collaborated closely with design and marketing team to shape and maintain a playful, cheerful brand voice. The visuals combined 3D elements, product mockups, and minimal infographics—helping to simplify abstract ideas and keep content fresh. Posts were tailored for product announcements, milestone celebrations, and ongoing community touchpoints.
The Result
The ongoing visual content helped maintain a consistent, recognizable presence across qiibee foundation’s digital channels. It supported community engagement and reinforced the brand’s leadership in the Web3 loyalty space—making the experience more relatable and visually cohesive.
